Nacar Kablo Sales Manager Rahmi Burak Nacar: By our Herkül Kablo brand, we saved labor costs by 65% through eliminating the cable passage with spring or guiding pin inside pipes during electrical installation.

“We are getting very positive comments. We are a company open to our customers’ ideas and improve-ments. As the customers stay in the field, every idea means a new R&D study for us. We receive advices as much as possible. The joy appearing on the faces of Herkül Kablo users is the best thing that makes me happy in our industry. The users point out that they are able to deliver high quality and rapid works. They also increase revenues by performing multiple works simul-taneously. This makes us delighted” stated Burak Nacar and continued with his replies to our questions:
COULD YOU TELL US NACAR KABLO SINCE ITS FOUN-DATION DATE?
Nacar Kablo has been founded in 1987 whereas the company experiences 28th year within the industry. Since 28 years, Nacar Kablo is one of the rare compa-nies reaching today by maintaining relevant mission, quality level and customer oriented operation regard-less of challenging conditions in the industry. For many years, the company has set a target to perform manu-facturing and development works for alternative cab-les. Following the stated works, the tube cable (HERKÜL KABLO) product has been presented to the industry in January 2013. Herkül Kablo has settled on the market as a cult product within first two years through promotional activities, customer feedbacks, improvement works and various R&D studies.
In Nacar Kablo, we proceed to become a corporation beneficial for our country and industry by combining business ethics and experiences with modern techno-logy.
KABLO) SYSTEM THAT YOU UNDERLINED?
Tube cable (I will refer to as Herkül Kablo) saves labor costs by 65% through eliminating the cable passage with spring or guiding pin inside pipes during electrical installation. In other words, the Herkül Kablo user is able to receive a product in intended diameter and class at once instead of purchasing tube and cable separately. The power and low-voltage cables are also included in tube cables.
SO, WHY THE ELECTRIC SPECIALISTS SHOULD USE HERKÜL KABLO?
Herkül Kablo eliminates the cable passage inside the pipe with a spring complained by users for time was-ting. For this reason, I feel the electric specialists rea-ding this interview portrait the effort, additional labor, guiding pin usage, lost time, cable damage due to the cable passage within pipe, 4-5 visits to a single workp-lace, scraps generated in joints and many other prob-lems during this operation. Here, as a single product, Herkül Kablo removes the stated problems whereas the brand is a product deserved by users for over many years.
WHAT ARE THE FEEDBACKS OF HERKÜL KABLO USERS FOR LAST 3 YEARS?
We are getting very positive comments. In principle, we are a company open to our customers’ ideas and improvements. As the customers stay in the field, every idea means a new R&D study for us. We receive advices as much as possible. The joy appearing on the faces of Herkül Kablo users is the best thing that makes me happy in our industry. The users point out that they are able to deliver high quality and rapid works. They also increase revenues by performing multiple works simultaneously. This makes us delighted.
HOW DO YOU ENCOURAGE THE USERS TO USE THIS NEW SYSTEM?
Actually, this is the most challenging case since the human brain fears the concept of new. The first impression on “new” is always negative. It is impossib-le to conduct product analysis without using the product. The open-minded and qualified craftsmen in our industry become a Herkül Kablo user directly by tes-ting the product at once.
First, we have performed an economic analysis. We have discovered that Herkül Kablo is cheaper by 20% in comparison to traditional systems within 1000 meters of electrical installation. We display a detailed version of this analysis on our webpage.
As an electrical engineer from the industry’s center, I suggest that an electric user preferring Herkül Kablo brand shall not return to traditional systems.
KABLO. WELL, COULD YOU PLEASE COMMENT ON THE CABLE INDUSTRY IN TURKEY?
The cable production is at a considerable level in Turkey. Good works are performed and this will also be maintained in future. Naturally, there are several problems in our industry as in other industries. The signifi-cant problems include the existence of an uncertain and insecure commercial environment due to long due dates as well as the electrical failures due to the usage of low quality and cheap products without TSI certifica-tion by relevant users as the final user would see the cable product. I think the most important problem is the injustice against manufacturers of quality cables complying with TSI standards by avoiding using other products except of 1 or 2 brands monopolized as required by relevant specifications within the sites. Surely, the stated problems shall be overcome. As Nacar Kablo, we always take on responsibilities in Turkish cable industry and we will do so in future.
SO, WHERE DO YOU POSITION NACAR KABLO IN THIS INDUSTRY?
As I have stated in response to the first question, we celebrate our 28th year in this industry. The most important experiences received from the first genera-tion refer to manufacturing of quality products with business ethics and winning individuals as well as pas-sing down the stated norms to next generations by remembering our experiences. Nacar Kablo brand exists in the industry with the perception of “quality and aesthetic”. This is the best position to be achieved for us in the industry.
FINALLY, WHAT WOULD YOU LIKE TO ADD TO YOUR WORDS?
As I put emphasis on the brand, we continue the launching operations for Herkül Kablo by customer visits and vendor introductions throughout Anatolia together with domestic and international fairs. In res-pect of domestic fairs, we have reserved our place in 11th Hall in ELEX Fair to be held between 1-4 October. The entire industry shall be our guest. Especially, we would be proud to host visitors in our stand.